RedTail Solutions Announces Super VAR Channel Program

Binary Stream Software Latest of Six Primary Development Partners to Deliver Integrations to Specific Accounting Platforms

WESTBOROUGH, Mass., May 24, 2005 — RedTail Solutions, Inc., the leading provider of an integrated outsourced Electronic Data Interchange (EDI) service for small to mid-size suppliers, today introduced its innovative “SuperVAR” channel program.

This groundbreaking program is the latest enhancement to its RedTail Channel Partner Program, whose members include application software sales and support organizations with a successful track record throughout a given geographic region or within a specific vertical industry. Each VAR focuses on one of six major mid-range accounting platforms that RedTail supports.

The SuperVAR program is comprised of select VARs from this group that serve as primary development partners to deliver a standard EDI integration module for their assigned accounting/business software platform. Because of their expertise in the accounting platform and the integration module, they also provide Level 3 customer support for the integration module. RedTail will name additional SuperVARs as it adds more accounting/business software platforms to its integrated EDI service.

EDI remains the de-facto standard for electronic trading among businesses today. In order to efficiently and cost-effectively conduct business with large global trading partners, small to mid-size suppliers should be able to initiate and receive EDI transactions automatically. Those transactions should integrate – without manual intervention -- directly with their accounting/business applications.

RedTail’s service-based solution (comprised of EDI mapping, translation, communication, testing and trading partner management) enables suppliers to meet the requirements for electronic trading imposed by large enterprises in the retail, automotive and distribution segments without having to make their own investment in infrastructure or specialized expertise. Its solutions are currently distributed through more than 150 mid-market accounting software channel partners.

The first six SuperVARs and their assigned accounting/business platforms include:

• Binary Stream Software Inc., Burnaby, BC – Microsoft/GreatPlains
• WAC Consulting, Northboro, MA -- ACCPAC Pro
• Net@Work, New York, NY -- ACCPAC Advantage
• Blytheco, Irvine, CA – MAS90/200
• Figtree Consulting, Morris Plains, NJ -- AccountMate
• E-Com Accounting Solutions, Richmond Hill, ON -- BusinessVision

RedTail currently maintains close partnerships and is a development partner with each of these leading accounting and business system providers.

According to Peter Lopes, vice president of sales and marketing for RedTail Solutions, “We created a SuperVAR strategy because our success is 100% dependent upon the channel and our partners’ abilities to meet customer needs. With this program, VARs and end-user organizations can be assured that EDI integrations with leading accounting/business software platforms will be maintained and kept current by recognized experts and certified developers in the reseller community. We are proud to announce these six highly respected organizations as SuperVAR partners.”

RedTail offers an attractive value proposition to SuperVARs, which includes a signing bonus and a recurring revenue stream for each customer they have on the RedTail service. Moreover, SuperVARs receive an additional recurring revenue stream for every RedTail customer that is using the integration module for the accounting solution it co-developed with RedTail.

“We strongly believe in the need for an innovative EDI service for the Great Plains marketplace,” said Lak Chahal, president of Binary Stream Software, Inc., which specializes in customizing and developing standard solutions for Microsoft Business Solutions - Great Plains. “After a detailed analysis of the RedTail Solutions offering, we are excited to join its SuperVAR program.”

“Blytheco is honored to be selected as a RedTail Solutions SuperVAR,” said Stephen Blythe, president, Blytheco. “We believe RedTail is a good fit for our mid-market accounting customers’ EDI needs. RedTail and Blytheco worked closely to design and develop a tightly integrated solution that reduces the time and effort required for our MAS90 and MAS200 EDI customers to process their EDI transactions. Resellers of the top accounting solutions with limited EDI experience can now recommend EDI solutions with confidence and without worrying about the development of interfaces to complicated and expensive EDI vendors. RedTail and its SuperVAR program provide a cost effective, efficient and easy-to-use EDI solution.”

Interested parties may contact Del Ross, director of VAR Channel Development, for further information on all channel programs. He can be reached at dross@redtailsolutions.com.

All companies and products listed herein are trademarks or registered trademarks of their respective holders.

About RedTail Solutions, Inc.
RedTail Solutions, Inc. is a privately held company, located in Westborough, MA. It enables suppliers to compete at the highest level in today’s supply chain by providing a Software-as-a-Service (SaaS) platform for b2b collaboration. This advanced platform provides a suite of hosted services via the internet that can integrate seamlessly with middle-market systems like Microsoft Great Plains® to enterprise back office systems such as SAP®. Through this hosted and integrated platform, suppliers can connect and trade through a single solution with their key customers as well as third-party logistics providers in warehousing and transportation. There are more than 500,000 suppliers that participate in the global supply chain today that can gain immediate benefits by using RedTail’s fully integrated and automated electronic collaboration through a single interface, helping them to eliminate transaction errors, reduce penalties for non-compliance and ultimately to streamline business processes. For more information, visit www.redtailsolutions.com.
For more information, visit www.redtailsolutions.com.

CONTACT:
George Cohen
George Cohen Communications
(617) 325-0011
george@gccpr.com